×
82 540
Fashion Jobs
ROSS STORES
IT sr. Manager (Identity And Access Management Security)
Permanent · Dublin
ROSS STORES
Store Protection Specialist
Permanent · Aurora
ROSS STORES
Lead, Security Analysis
Permanent · Dublin
MACY'S
Asset Protection Detective, Hillsdale - Full Time
Permanent · San Mateo
MACY'S
Asset Protection Detective, Oak Park - Full Time
Permanent · Overland Park
CENTRIC BRANDS
Coordinator, Sales Operations
Permanent · New York
BLOOMINGDALE'S
Merchandising Manager: South Coast Plaza
Permanent · Costa Mesa
NIKE
Product Manager, Carrier Services
Permanent · Beaverton
NIKE
Global Supply Planner
Permanent · Beaverton
NIKE
Associate Product Line Manager-Catalyst Apparel
Permanent · Beaverton
NIKE
Design Operations Manager
Permanent · Beaverton
NIKE
Director of Program Management, Service & Experience Design
Permanent · Beaverton
NIKE
Design Operations Director, Central Graphics, Print And Tees
Permanent · Beaverton
NIKE
Distribution Center Area Manager
Permanent · Lake Forest
ESTÉE LAUDER
Manager, Brand Procurement - Estee Lauder Holiday & Aerin Beauty
Permanent · New York
TAPESTRY
Project Manager, Ecommerce
Permanent · North Bergen
TAPESTRY
Ecommerce Product Coordinator
Permanent · New York
HOMEGOODS
Full Time Loss Prevention Customer Service Associate
Permanent · Fresno
HOMEGOODS
Loss Prevention Detective
Permanent · Glendora
TJ MAXX
lp Detective
Permanent · Pittsburgh
HOMEGOODS
lp Detective
Permanent · Reading
HOMEGOODS
Loss Prevention Detective
Permanent · Burbank
Translated by
Nicola Mira
Published
May 6, 2019
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Mango’s e-sales account for 20% of revenue in 2018

Translated by
Nicola Mira
Published
May 6, 2019

Online sales for Mango are growing steadily. At the end of the 2018 financial year, the Spanish apparel brand generated a 20% share of its revenue online, a target it was set to achieve in 2020.


In the 2018 financial year, Mango generated 20% of its revenue through e-sales - Mango


Having reached its goal two years ahead of schedule, the Catalan brand now plans to generate a 30% share of its revenue online by 2020. Mango is looking to achieve this gradually, and is targeting its online sales to account for 25% of the total at the end of this year.

According to a press release published by Mango on Friday, e-tail sales in 2018 increased by 30% over 2017. Mirroring the most recent consumption trends, purchases made using mobile devices overtook those made using PCs, accounting for 59% of Mango’s total online business.

“We exceeded all our expectations in 2018. We managed to double our growth rate compared to 2017, enabling us to achieve the 20% [online sales share] target in only two years,” enthused Elena Carasso, in charge of the online channel at Mango.

The company founded by entrepreneur Isak Andic distributes its products online in over 80 countries, and offers next-day delivery with a variety of destination option in the main European cities. In 2018, Mango recorded over 550 million site visits, equivalent to a 22% increase over the previous year.

The company has yet to publish its revenue for the 2018 financial year. It operates 2,190 physical stores in 110 countries, and in 2017 it generated a revenue of €2.194 billion, down 2.9% compared to 2016.

Copyright © 2021 FashionNetwork.com All rights reserved.