×
32 806
Fashion Jobs
JCPENNEY
Product Manager - Site Management Tools & Cms
Permanent · Plano
JCPENNEY
Financial Planning Senior Analyst - Stores Finance
Permanent · Plano
JCPENNEY
Central Investigations, Crisis Response / Remote Monitoring Technician - Asset Protection
Permanent · Plano
FOOT LOCKER
Senior Product Manager (Membership)
Permanent · Chicago
FOOT LOCKER
Security Guard
Permanent · New York
NORDSTROM INC
sr. Business Intelligence Analyst - People Analytics
Permanent · Seattle
NORDSTROM INC
la Mer Business Manager Streets at Southpoint
Permanent · Durham
NORDSTROM
Asset Prevention Security Ambassador Northtown Mall Rack
Permanent · Spokane
NORDSTROM INC
Loss Prevention Agent Montgomery
Permanent · Bethesda
NORDSTROM
Loss Prevention Security Ambassador North Point Market Center Rack
Permanent · Alpharetta
NORDSTROM INC
Security Ambassador 2- 3rd Shift - Elizabethtown, PA
Permanent · Elizabethtown
NORDSTROM
Loss Prevention Security Ambassador Riverwalk Outlets Rack
Permanent · New Orleans
NORDSTROM INC
Inventory Integrity & Quality - Area Manager - Tue-Fri 3:00pm-1:00 am - Dubuque, ia
Permanent · Dubuque
NORDSTROM INC
District Manager, Asset Protection – co/ut/id
Permanent · Westminster
KOHLS
Full-Time Sales Supervisor - Softlines
Permanent · Lorain
KOHLS
Full-Time Loss Prevention Supervisor
Permanent · Evesham
L'OREAL GROUP
l'Oreal Usa, Retail IT Systems Administrator
Permanent · New York
L'OREAL GROUP
l'Oreal Usa, IT Senior Manager, SEO & Site Performance Lead
Permanent · New York
L'OREAL GROUP
l'Oreal Research & Innovation, Vice President & Patent Counsel
Permanent · Clark
MARSHALLS
Loss Prevention Detective
Permanent · Denver
TJ MAXX
lp Detective
Permanent · Williamsport
TJ MAXX
lp Detective tj Maxx-Downtown, Brooklyn
Permanent · New York
Published
Apr 24, 2019
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Missoni digs into its sporting with Adidas limited edition link-up

Published
Apr 24, 2019

Adidas has unveiled its limited-edition link-up with Italy’s Missoni, in a move that recalls the origins of the house – since founder Ottavio ("Tai") Missoni was an Olympian hurdler.


Missoni and Adidas' limited-edition active sport men's and women's launches April 25


 
The late designer Ottavio participated in the 400 meters final for Italy in the 1948 Olympics in London, the first after a 12-year hiatus due to World War II.
 
The collection of limited-edition performance shoes and apparel for men and women began retailing on April 23 in the online boutique of Missoni and will begin at Adidas' on April 25, as well as in selected boutiques worldwide.

Based on being “running-focused and fashion inspired,” the collection is designed to fuse the innovation and craftmanship of Adidas with Missoni’s space-dying techniques, unconventional patterns and iconic flame designs, initiated by Tai and his wife Rosita, when they founded their brand in Varese, Italy in 1953.
 
“The story of this collaboration started from the idea that both our companies’ founders were amazing craftsmen, constantly pushing the limits of their industry. We hope runners everywhere will enjoy the product range for its creativity and quality,” said Creative Director Angela Missoni.
 
Footwear features Adidas’ iconic Ultraboost, incorporating Missoni’s trademark "space-dyeing" technique on the knitted upper to achieve the iconic “flame” pattern. While Adidas’ Boost technology in the shoe’s midsole provides runners with improved responsiveness and energy. 
 
The partnership also underlines the increasing role of Angela’s daughter Margherita, as creative director of M Missoni, especially since the family sold a 41% stake for €70 million in June 2018.
 
The apparel range offers runners a full ensemble with a Primeknit CRU short sleeve; a PHX Jacket with weather protection and breathability; and the iconic Marathon 10 Short in a knit option. Ideal for a modern day hurdler, like its lookbook suggests.
 
“Our collaboration with Missoni is very close to our hearts. Our founders built our brands on such similar values – innovation, creativity, high-quality craftmanship – to bring their inspirational stories together was an amazing experience,” added Craig Vanderoef, senior director product at the German active sports giant.
 
 

Copyright © 2021 FashionNetwork.com All rights reserved.