Apr 3, 2020
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Model Hunter McGrady unveils size-inclusive line with QVC

Apr 3, 2020

Plus-size model and influencer Hunter McGrady has launched her own fashion line with QVC. 

Instagram @huntermcgrady

Dubbed 'All Worthy' - a reference to the hashtag coined by McGrady - the line was formulated with McGrady's fans in mind, after months of the model asking her followers about their fashion preferences via Instagram. 

Made with size inclusivity in mind, all pieces from All Worthy will range from 0 to 36 and XXS to 5X.

"This has been so hard to keep in because I have been bursting to share this news with all of you!" McGrady said in an Instagram post revealing the line.

She continued, calling the line "TRULY size inclusive...Meaning every single garment looks the same in every size! I have said forever that I want to live in a world where my girlfriends of all sizes can wear the same garment and to contribute to that dream even a little bit has made me SO excited."

"I went in to QVC over a year ago with a vision about this line and my wonderfully talented team there has helped execute it perfectly. They have put so much trust in me and have let me have full creative reign which has been huge in the design process. We have fit meetings on live fit models for both plus and missy so you know the fit is going to be excellent. I am so proud of this line, proud of the team I have worked with and so proud of what is to come."

All Worthy will launch online with QVC on April 22, and will continue to introduce new product throughout the year, according to a report from Fashionista.

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