×
40 982
Fashion Jobs
ESTÉE LAUDER COMPANIES
Latam E-Commerce Project Manager/Product Owner
Permanent · New York
MICHAEL KORS RETAIL INC
Sales Supervisor, Crabtree Valley, Raleigh nc
Permanent · Raleigh
GAP
General Manager - Lenox Square (Kids & Baby)
Permanent · Atlanta
GAP
General Manager - Northbrook Court
Permanent · Northbrook
GAP
General Manager- Stonebriar Mall
Permanent · Frisco
GAP
General Manager - Roseville Galleria
Permanent · Roseville
GAP
General Manager - Central Texas Marketplace
Permanent · Waco
GAP
Merchandise Planner - Boys - Outlet
Permanent · New York
GAP
Unassigned General Manager - Greater Nashville
Permanent · Nashville
ALICE AND OLIVIA
Sales Supervisor - Cabazon Outlet
Permanent · Cabazon
TARGET CORPORATION
Owned Brand Product Design Director, Pets
Permanent · MINNEAPOLIS
LA MER
Manager, Global Supply Chain Operations - Inventory
Permanent · New York
MAC
Business Development – Key Consumer Manager, Mac
Permanent · New York
H&M
Retail Flagship Visual Manager
Permanent · Chicago
JBCSTYLE
Art Director
Permanent · NEW YORK
JBCSTYLE
Sales Operations Coordinator
Permanent · NEW YORK
ESTÉE LAUDER COMPANIES
Manager, Solution Architect- Omni Retail
Permanent · New York
TOM FORD BEAUTY
Vice President, Marketing, Tom Ford Beauty North America
Permanent · New York
ESTÉE LAUDER COMPANIES
Category Insights Manager - Supply Chain
Permanent · New York
ESTÉE LAUDER COMPANIES
Senior Account Coordinator, Estee Lauder Travel Retail – Americas
Permanent · Los Angeles
ESTÉE LAUDER COMPANIES
Manager, Product Manager
Permanent · New York
ALICE AND OLIVIA
Sales Supervisor - Town Center at Boca Raton
Permanent · Boca Raton

Mulberry launches Iris bag with new campaign, opens Oslo store in Steen & Strøm

Published
today Sep 3, 2019
Reading time
access_time 2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Mulberry has launched what it hopes will be its latest must-have bag, Iris, and to give the product the best possible start, it has collaborated with actor and photographer Cole Sprouse to produce a supporting campaign.


Mulberry has launched the new Iris bag


A short film, starring Iris Law and Lucan Gillespie, is composed of four parts “that follow the complexities of a friendship between two women.”

Shot in the English countryside, it “uses the bucolic idyll as a setting for evolving relationships, inspired by the British classic Brideshead Revisited.”

The bag itself is designed to be “versatile, relaxed and tailored for the lives of modern women, a fresh take on the ideal everyday bag, with a customisable top handle for a truly personal touch.”

The personalisation element means the top handle and a long shoulder strap can be complemented by the brand’s new Straps Collection, with the options including “contemporary chunky acetate or punkish metal chains and hanging letter charms.”


Th launch comes as the brand has just opened a new store at Steen & Strøm Department Store in Oslo, Norway. In partnership with Group 88, this is the first location in Scandinavia to feature the label’s new store concept that was created by creative chief  Johnny Coca and interior designer Faye Toogood.

It draws inspiration from “British art and landscapes combined with bold architectural forms.”


Mulberry has opened inside Steen & Strøm in Oslo



It’s an important opening as the location offers the full product line-up, including ready-to-wear and footwear alongside bags and other accessories and it has hosted an exclusive preview of the Iris bag.

The company said the store is an "important step in advancing its international development strategy."

Copyright © 2019 FashionNetwork.com All rights reserved.