New Canadian fashion app game launches

By

Cajsa Lykke Carlson

Published
Sep 9, 2015

Kate's Fashion IQ, a new app that features a collection of games that test the user's fashion knowledge, was launched on Wednesday in Canada.

The app features games like More or Less, Price it to Win, This or That, Name it to Win and Designer Jumble, and award points, jewels and gems based on performance. It also lets users compete which each other and share scores.

In addition, Kate's Fashion IQ will sell products through the app, which will be handpicked by co-founder Susan Weinstein and fashion editors Jen Johnson and Shana Harden.

"Play, shop, share -- that's what Susan and I do and we wanted to bring that experience to women in one dynamic and entertaining app," said Maria Longo, co-founder of Kate's Fashion IQ™. "It has taken nearly two years to perfect this app, and Susan and I have worked tirelessly to produce the best possible product for women, by women."

The company has also launched website as a companion to the app, which launches in the US a month after its Canadian debut.