Nobis launches peer-to-peer resale program

Canadian luxury outerwear brand Nobis has launched a peer-to-peer resale program allowing North American shoppers to resell their Nobis products.

Dubbed 'Next by Nobis', the program uses an authentication process that allows sellers to extend the life of their jacket and consciously decrease their environmental impact, while giving buyers access to pre-owned products at a discounted rate.

Sellers can post their jackets for resale by creating an account and posting their listing, and will ship products directly to the purchasing customer. The pricing of each item is decided based on the condition.

Sellers then have the option to receive payment, with a choice of receiving 100% of the sale price as a credit to shop Nobis in-store or online or having the option to opt for 70% of the selling price in cash value.

“Nobis has long been committed to creating durable, high-quality performance outerwear that will take our consumer from season to season and will stand the test of time,” said Robin Yates, Nobis co-founder and vice president.

“To complement the technical decisions we make, including the use of high-quality materials, craftsmanship, and timeless style, it only felt natural for us to take it a step further to extend the lifespan of our products by creating Next by Nobis.”

Through a partnership with Recurate, customers can rest assured that their purchase is an authentic Nobis product.

“Our partnership with Recurate is our latest sustainability initiative within our framework of long-term goals,” said Elina Nurkka Nobis’ Director of Research, Innovation and Sustainability.

“We are excited to be the first Canadian outerwear brand to bring a peer-to-peer resale program to the market and offer our customers a choice to make more sustainable choices by shopping our Next by Nobis program.”

Launched in 2007, the announcement supports Nobis’ sustainability efforts and furthers its commitment to purposefully designing and manufacturing products to reduce the environmental footprint. The brand is currently available in over 35 countries, in North America, Europe and Asia.

Nobis launches peer-to-peer resale program

See also