×
59 865
Fashion Jobs
ESTEE LAUDER
Director, Global Marketing Skincare
Permanent · New York
NORDSTROM
Asset Protection Agent - Canyon Springs Rack (Riverside, ca)
Permanent · Riverside
PUMA
Junior Manager, Marketing - Ecomm (CRM/Sms)
Permanent · Somerville
CENTRIC BRANDS
Manager, Sales Operations
Permanent · New York
LULULEMON
Assistant Manager, Operations | Southport, Chicago
Permanent · Chicago
DISTRIBUTION CENTERS
Studio Coordinator
Permanent · Dallas
OLD NAVY
District Manager - Kansas City
Permanent · San Francisco
OLD NAVY
District Manager - Kansas City
Permanent · Kansas City
OLD NAVY
General Manager - Shoppes at Gilbert
Permanent · Gilbert
OLD NAVY
Asset Protection Service Representative - Upper Darby
Permanent · Upper Darby
OLD NAVY
Assistant General Manager - n Georgia Premium
Permanent · Dawsonville
OLD NAVY
General Manager - Hilliard
Permanent · Hilliard
OLD NAVY
Assistant Manager, Customer Operations - Pavilion @ Durbin Park
Permanent · Saint Johns
OLD NAVY
General Manager - Oklahoma City Outlets
Permanent · Oklahoma City
OLD NAVY
Assistant Manager, Customer Operations - Peninsula Center
Permanent · Rolling Hills Estates
OLD NAVY
Assistant General Manager, Merchandising - Firewheel t/c
Permanent · Garland
OLD NAVY
General Manager - Great Mall
Permanent · Milpitas
OLD NAVY
General Manager - Broadway Plaza
Permanent · Walnut Creek
OLD NAVY
Assistant Manager, Customer Operations - Valley Fair Mall - ut
Permanent · West Valley City
OLD NAVY
General Manager - Bridge Street t/c
Permanent · Huntsville
OLD NAVY
Assistant Manager, Customer Operations - Mall Park Center
Permanent · Elizabethtown
OLD NAVY
Assistant Manager, Customer Operations - Montgomery - md
Permanent · Bethesda
Translated by
Nicola Mira
Published
Feb 12, 2018
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Outdoor trade show announces controversial move to Munich

Translated by
Nicola Mira
Published
Feb 12, 2018

In a surprising move, on 8th February the European Outdoor Group (EOG), the association of sport industry players, including brands, retailers and distributors, announced its decision to relocate the sector's main summer trade show. From 2019, the Outdoor show will be organised in partnership with Messe Munchen, making the Bavarian capital, which already hosts the ISPO winter show, the European sport industry's trading hub.


Next June, Friedrichshafen will host the Outdoor show for the last time - Outdoor


According to a press release by EOG, three destinations were considered: Munich, Friedrichshafen and Hamburg. A poll of 94% of the EOG members saw Munich win 65% of the vote, and after a quarter of a century on the shores of Lake Constance, the Outdoor trade show will move to a new location in Germany.

Some international visitors did appreciate Friedrichshafen for its lake and Alpine environment, but others were reluctant to travel there, as the trip wasn't the easiest. The management of Messe Friedrichshafen has not taken kindly to the decision. "We look at the vote's result with huge disappointment. The Outdoor show was born a quarter of a century ago on the shores of Lake Constance, and here we have written a unique success story for this industry," said the CEO of Messe Friedrichshafen, Klaus Wellmann. The organiser stated that, with the backing of some of the EOG's 96 members, it will still hold an event in the city.

Following this announcement, on Friday 9th February the EOG reacted by saying the poll "was wholly democratic" and that “Munich received  three times as many votes as its closest competitor." EOG also justified the move as being consistent with its 'Vision 2020' for the European outdoor industry.

"Altogether, the Vision 2020 team carried out more than 90 hours of interviews. A work which enabled EOG to talk to 90% of the market in economic terms," said the association in a press release. It added that “the members of EOG speak for the entire industry. The association's market research programme, which is well established and respected, indicates that EOG members account for nearly 70% of the European outdoor market. These figures show that the decision on the future of the Outdoor show was not taken by a minority, but that it represents the interests of the sector as a whole."

The show's next edition, the 25th, will still be held in Friedrichshafen from 17th to 20th June, featuring nearly 900 exhibitors from 40 countries. The climate at the foot of the Alps risks being rather frosty, even for June.
 

Copyright © 2022 FashionNetwork.com All rights reserved.