Pacsun opens second PS Reserve space
Pacsun announced on Monday the opening of its second PS Reserve space at the Glendale Galleria, in Los Angeles.
The custom-curated resell platform, created in partnership between Magnolia Park owner and CEO Miki Guerra and Pacsun, offers limited-edition streetwear apparel, sneakers, and accessories.
In particular, the PS Reserve section is characterized by a neon sign, showcased against sleek marble walls with glass displays spotlighting each individually curated piece.
PS Reserve regularly launches new collections every month. The space launches with the "Peace & Water" collection by Miki and New Era Cap, including headwear styles in vibrant colors adorned with the iconic LA logo.
"Growing up in the San Fernando Valley it is a childhood dream come true to see my family and company name (Mag Park) in bright lights inside of Pacsun. I'm extremely excited to continue to tell stories through my headwear design process, as well as curating an in store experience in an amazing city like Glendale, CA.," said Guerra.
The new space follows the first full wall in-store installment that debuted at Pacsun's Fashion Island location in December 2022, and launched with the "Pink Mocha" and "Friends" collection.
"Since its inception two years ago, PS Reserve has become the go-to destination for the latest in resale streetwear fashion, and it's great to see the initiative grow and be able to give our community more access to it in-store, in addition to online," added Richard Cox, VP of Men's merchandising at Pacsun.
"When we open a new shop, we like to offer up a new headwear drop together with the opening as an exclusive offering for the moment, and our consumers had an amazing response to the "Peace & Water" collection over the weekend."
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