×
37 905
Fashion Jobs
ALICE AND OLIVIA
Sales Supervisor - Cabazon Outlet
Permanent · Cabazon
LA MER
Manager, Global Supply Chain Operations - Inventory
Permanent · New York
MAC
Business Development – Key Consumer Manager, Mac
Permanent · New York
H&M
Retail Flagship Visual Manager
Permanent · Chicago
JBCSTYLE
Art Director
Permanent · NEW YORK
JBCSTYLE
Sales Operations Coordinator
Permanent · NEW YORK
ESTÉE LAUDER COMPANIES
Manager, Solution Architect- Omni Retail
Permanent · New York
TOM FORD BEAUTY
Vice President, Marketing, Tom Ford Beauty North America
Permanent · New York
ESTÉE LAUDER COMPANIES
Category Insights Manager - Supply Chain
Permanent · New York
ESTÉE LAUDER COMPANIES
Senior Account Coordinator, Estee Lauder Travel Retail – Americas
Permanent · Los Angeles
ESTÉE LAUDER COMPANIES
Manager, Product Manager
Permanent · New York
ALICE AND OLIVIA
Sales Supervisor - Town Center at Boca Raton
Permanent · Boca Raton
TIFFANY & CO
Coordinator, Human Resources
Permanent · New York
ROSS STORES
District Manager
Permanent · San Diego
ESTÉE LAUDER
Retail Beauty Sales Manager - Estee Lauder - (Henry Town) - Mcdonough, ga
Permanent · McDonough
BOBBI BROWN
Manager, Marketing - jo Malone London & Editions de Parfum Frédéric Malle, Travel Retail Worldwide
Permanent · New York
OLD NAVY
Loss Prevention Agent - Four Flaggs
Permanent · Niles
OLD NAVY
Unassigned Assistant Manager, Merchandising - The Plaza at Citrus Park
Permanent · Tampa
OLD NAVY
Assistant Manager, Customer Operations - Towne Ctr @ Laurel
Permanent · Laurel
OLD NAVY
Assistant Manager, Customer Operations - Memorial City Mall
Permanent · Houston
OLD NAVY
Assistant Manager, Merchandising - Freeport Vlg Station
Permanent · Freeport
OLD NAVY
Assistant Manager, Merchandising - sf Premium Outlet
Permanent · Livermore

Payless opens first holiday pop-up in Times Square

Published
today Nov 21, 2018
Reading time
access_time 2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Affordable footwear company Payless has opened its first holiday pop-up location in New York City. Located at 136 W. 42nd Avenue between Times Square and Bryant Park, the temporary store will offer a wide range of shoes, handbags, and accessories. 


In addition to theNew Yorklocation, Payless has also opened eight additional pop-up shops across the country. - Via Payless


 Timed to coincide with peak holiday shopping traffic in NYC, the pop-up will be open during Black Friday, offering snacks to visiting shoppers who have been chasing sales around the city. 
 
"We wanted to try a new approach and a different store layout to showcase our product offering and better highlight our top brands," said Darren Haddock, senior vice president of retail operations for Payless, in a release; "What better place to try out this concept than the hub of holiday shopping excitement, right in the heart of New York."

In addition to the New York location, Payless has also opened eight additional pop-up shops across the country. Predominantly located in roomy industrial spaces, these temporary stores feature a cleaner, more modern interior than traditional Payless stores. 
 
While Payless doesn't necessarily have a reputation as a coveted shoe retailer, a subtle re-brand and altered marketing strategy has been shown to take formerly uncool singular footwear brands – like Skechers and Crocs – to new heights of pop-success. This pop-up debut by Payless may be the beginning of the company's efforts to refresh its image in the public eye. 

The range of Payless brands, including American Eagle, Minicci and Christian Siriano for Payless, will be available at all of the retailer's new pop-ups and online at payless.com.

Copyright © 2019 FashionNetwork.com All rights reserved.