Porter founder and editor-in-chief Lucy Yeomans departs

By

Barbara Santamaria

Published
Jan 30, 2019

After seven years of heading Net-A-Porter’s Porter magazine, Lucy Yeomans has announced she is stepping down as global content director and editor-in-chief to pursue other interests.

Her final issue will hit newsstands on 7 February.

Yeomans joined the luxury e-tailer in 2012 and helped put content marketing at the core of Net-A-Porter’s strategy. In 2014, she launched the paid subscription magazine, Porter.

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“Lucy has been a driving force behind the development of our pioneering content and has built Porter into an award winning, world-renowned proposition,” commented Alison Loehnis, president of Net-A-Porter and Mr Porter.

“I have loved working with her and would like to express my sincere thanks to Lucy for her passion, creativity and commitment and wish her every success in her next venture.”

Lucy Yeomans added: “I have enjoyed the most wonderful six-and-a-half years at Net-A-Porter and am incredibly proud of all that that has been achieved by my team and I during this time. I am particularly proud of having created Porter, a game-changing new global editorial brand that has empowered and celebrated incredible women from its launch.

“As Porter hits its five-year anniversary milestone, it feels like the perfect time to take on an exciting new challenge.”

Global content director Sarah Bailey is understood to become Porter’s acting editor-in-chief in addition to her role of overseeing digital editorial.