82 409
Fashion Jobs
MICHAEL KORS
PT Sales Supervisor, Walt Whitman Shops Huntington Station NY 11746
Permanent · HUNTINGTON
JCREW
Associate Manager
Permanent · CHARLOTTE
RAG & BONE
Account Executive
Permanent · NEW YORK
RAG & BONE
Senior Coordinator, Retail Marketing
Permanent · NEW YORK
MACY'S
Manager, Asset Protection
Permanent · FRIENDSWOOD
MACY'S
Asset Protection Detective, Southlake Mall - Part Time
Permanent · CLAYTON
MACY'S
Asset Protection Detective - Multi-Store, South Shore Plaza - Full Time
Permanent · BRAINTREE
MACY'S
Asset Protection Lead Detective - Multi-Store, South Shore Plaza - Full Time
Permanent · BRAINTREE
MACY'S
Manager, Asset Protection - Multi-Store
Permanent · FAIRVIEW HEIGHTS
STAND OUT FOR GOOD
Brand Rep
Permanent · LEAWOOD
RALPH LAUREN
Associate Manager
Permanent · TEXAS CITY
RALPH LAUREN
Associate Manager
Permanent · LEEDS
RALPH LAUREN
General Manager
Permanent · ALBERTVILLE
RALPH LAUREN
General Manager
Permanent · WOODSTOCK
QVC
Area Manager- Fulfillment Center, Nights
Permanent · SUFFOLK
QURATE RETAIL GROUP
Area Manager- Fulfillment Center, Days
Permanent · FLORENCE
LEE
PT Keyholder, Ellenton, FL
Permanent · ELLENTON
SUPRO CONSULTING
Area Sales Manager - on Roll - Opening
Permanent · SALEM
URBN
Anthropologie Design Director
Permanent · PHILADELPHIA
SACK OFF 5TH
Merchandise Planner, Women’s Core/Trend/pl Shoes
Permanent · NEW YORK
HUGO BOSS
Employee Relations Specialist
Permanent · DALLAS
AMERICAN EAGLE OUTFITTERS
ae - Merchandise Leader (Part-Time) - us
Permanent · EDINBURGH
Published
Jan 19, 2021
Reading time
2 minutes
Download
Download the article
Print
Text size

Reitmans and Simons ranked top retail experience in Ontario

Published
Jan 19, 2021

The customer experience has certainly evolved in 2020 amid the Covid-19 pandemic and it’s none other than fashion retailers Reitmans and Simons who are winning the ranks for best in-store and online customer experience in Ontario, respectively.

Reitmans and Simons ranked top retail experience by Leger. - Facebook: Reitmans


Based on the '2020 WOW' study by Leger, which evaluates the in-store customer experience and various performance indicators among Ontario retailers, Reitmans took the top spot as the retailer providing the best in-store customer experience, followed by personal care brands Lush, The Body Shop, and Sage in the fourth spot. 

On the top ten list, Canadian outdoor retailer MEC was equally in the sixth spot, while Bath & Body Works and Yves Rocher were number nine and ten, respectively. 

In fact, the survey showed that in general, the in-store customer experience for clothing, fashion accessory, footwear, sports, and beauty product stores, as well as stores targeting a more niche clientele like luxury goods and jewelry, improved significantly compared to last year.

In contrast, most of the declines in the WOW in-store experience index in Ontario were recorded in the convenience store, supermarket, pharmacy, and hardware store and renovation centre sectors.

The study also included a digital evaluation, identifying strengths and weaknesses during the entire online shopping experience. 

Quebec-based retailer Simons took the top spot for best online customer experience in 2020, followed by Lush. Sephora was equally on the list at number four, as well as Amazon at number eight. 

In 2020, the study also explored how the pandemic (including the health and safety measures implemented in stores) has impacted the in-store customer experience.

Twenty percent of consumers noted that the health and safety measures implemented during the pandemic significantly affect their shopping experience. The measures appear to have had a greater impact on customers of beauty, jewelry, and clothing stores.

“In these dire circumstances, measuring the in-store customer experience and ensuring customer satisfaction is crucial. Offering a customer experience that goes beyond WOW in the face of the restrictions in place is essential for retailers’ survival in these trying times,” said Christian Bourque, executive vice-president, Leger. 

The in-store survey was conducted online among nearly 13,000 Ontarians. It studied 145 retailers in 20 sectors where each retailer was evaluated by approximately 400 respondents who have visited the retailer’s store(s) since June 2020. 

Meanwhile, The WOW Digital study evaluated 22 dimensions of the online experience for 173 Canadian websites and apps. The responses were provided by nearly 14,000 Canadians.

Copyright © 2024 FashionNetwork.com All rights reserved.