RetailMeNot appoints Marissa Tarleton as Chief Marketing Officer
RetailMeNot, Inc. announced Tuesday that it has named Marissa Tarleton as Chief Marketing Officer for North America. Tarleton will focus mainly on the growth of the RetailMeNot brand in the US and Canada and will direct all consumer brand advertising, customer relationship management, internal communications, public relations and business-to-business marketing.
"In addition to her expertise in CRM and branding, I believe that Marissa's presence on the executive team will help us evolve RetailMeNot into a business that consumers more frequently rely on for more than just coupons when they shop," said Cotter Cunningham, CEO and founder, RetailMeNot, Inc.
Tarleton served 13 years as a member of Dell Inc.’s marketing team focusing on North America Consumer and Small Business organization. Prior to Dell, she worked in advertising for Ogilvy & Mather and Foote Cone & Belding.
RetailMeNot, Inc. is the world’s largest marketplace for digital offers. The company’s portfolio includes RetailMeNot.com in the United States; RetailMeNot.ca in Canada; VoucherCodes.co.uk; Deals.com in Germany; Actiepagina.nl in the Netherlands; Ma-reduc.com and Poulpeo.com in France; and Deals2Buy.com.
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