×
41 504
Fashion Jobs
L'OREAL GROUP
Warehouse Operations Supervisor -2nd Shift
Permanent · Manchester
LAB SERIES SKINCARE FOR MEN
Director of Creative, Lab Series
Permanent · New York
ESTÉE LAUDER
Design Director, Promo Packaging, Estee Lauder
Permanent · New York
AVEDA
Aveda Advisor - Aveda 23 Hrs - Cherry Creek - Denver,co
Permanent · Denver
ESTÉE LAUDER
Retail Beauty Sales Manager - Estee Lauder - (Stoneridge) - Pleasanton, ca
Permanent · Pleasanton
HUDSONS BAY
Marketing Manager
Permanent · Regina
SAKS FIFTH AVENUE
sr. Manager, Human Resources- in Store
Permanent · New York
HUDSONS BAY COMPANY (HBC)
Human Resources Coordinator
Permanent · Brampton
HUDSONS BAY
Bridal Consultant - Kleinfeld
Permanent · Toronto
ADIDAS
Customer Compliance Coordinator
Permanent · Spartanburg
VF
Vans Coordinator, Ecommerce Merchandising
Permanent · Costa Mesa
OLD NAVY
Unassigned General Manager - Central ca
Permanent · Hanford
OLD NAVY
General Manager - East Brook Mall (New Store)
Permanent · Mansfield
RALPH LAUREN
Polo Factory Store - General Manager
Permanent · Bluffton
RALPH LAUREN
Polo Factory Store - General Manager
Permanent · Leeds
MARC JACOB'S
Greene st | Sales Supervisor
Permanent · New York
TIFFANY & CO
Manager, Global Email Marketing
Permanent · New York
TJX COMPANIES INC.
Senior Financial Analyst
Permanent · Marlborough
JBCSTYLE
Temp to Perm Ecommerce Operations Manager
Permanent · NEW YORK
JBCSTYLE
Freelance Visual Editor
Permanent · UNIVERSAL CITY
KOHLS
Full-Time Sales Supervisor - Softlines
Permanent · Covington
KOHLS
Full-Time Loss Prevention Officer
Permanent · Colorado Springs

RTW Retailwinds extends Eva Mendes collaboration

Published
today Sep 6, 2019
Reading time
access_time 2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

​RTW Retailwinds, the company formerly known as New York & Company, has announced the extension of its collaborative line with actress Eva Mendes. 

Eva Mendes - New York & Company


The collection of apparel and accessories, which was the company’s first-ever celebrity line, will now run for its sixth year. Initially launched in September of 2013, the line has notably been one of RTW’s most popular projects, with sales approximated at $40 million for fiscal 2018, the company said.

Following its success, RTW has launched subsequent exclusive celebrity collaborations with Gabrielle Union and Kate Hudson.

“Eva Mendes continues to provide a strong source of customer acquisition to our brand, and our customers are highly engaged with her,” said Greg Scott, chief executive officer.

“The actress and style icon, Eva Mendes, brings a level of interest and traffic to the brand that differentiates our stores with unique product...Our strong cash position ($83 million at August 3, 2019) allows us to invest in celebrity partnerships and build our multi-brand digital platform. We look forward to our continued partnership.”

In addition to the Eva Mendes line, RTW Retailwinds’ brand portfolio includes the New York & Company brand, plus-sized brand Fashion to Figure and Kate Hudson’s Happy x Nature.

The renewal comes after the New York-based company reported in August of a net loss of $7.5 million for the second quarter as it continues to struggle with falling sales. In an effort to focus on its more successful lines, the company further revealed it plans to exit its digital-first lingerie brand, Uncommon Sense, just months after its launch in April. 

Copyright © 2020 FashionNetwork.com All rights reserved.