Scentbird subscription service launches in Canada
New York-based digital fragrance company Scentbird has announced its expansion into the Canadian market.
The expansion will now allow Canadian members to choose from the same 700+ designer and niche fragrances currently available in the U.S. market for a monthly subscription of $15.95 plus a standard $4.95 fee for international shipping.
Next, the company plans to build an even more customized experience by partnering with Canadian fragrance brands.
"We've enabled our U.S. members to integrate fragrance into their everyday lives for seven years, and over that time we've had thousands of requests from Canadians. We're so happy to be able to bring those same benefits to our northern neighbours,” said Scentbird CEO, Mariya Nurislamova.
As Scentbird brings its fragrance experience to its Canadian neighbours, the move marks its first international expansion and the beginning of further expansion plans.
Steven Rivera, Scentbird's VP of customer experience and GM of international, who handled the Canadian launch added: "The Canadian launch is just the start of our international expansion, and we're advancing our plans to launch in other countries as part of our role as the premier destination for fragrance discovery. Our focus is always providing affordable value for luxury fragrances, in every country we can.”
Most recently, the company launched Sanctuary, Scentbird's eco-conscious fragrance line that supports endangered species, while Confessions of a Rebel, another Scentbird-owned brand, released new unisex fragrances.
Looking ahead, it plans to expand its category offering with the addition of deodorants and shower gels next month, as it plans to expand into more international markets in the coming months.
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