StockX expands to watches and handbags, hires Reginald Brack and Cynthia Houlton

By

Obi Anyanwu

Published
May 11, 2017

StockX, the online ‘stock market of things’ co-founded by Josh Luber and Dan Gilbert, announced on Wednesday an expansion beyond sneakers into the watch and handbag market.

 
Buyers and sellers can see every Bid, Ask and historical pricing on each watch and handbag on StockX, and the platform physically inspects every watch and handbag sold.
 
StockX also appointed Reginald Brack and Cynthia Houlton to oversee the watch and handbag teams, respectively.

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Brack previously served as SVP and International Head of Retail, Watches at Christie’s, and launched the company’s first online luxury boutique for watches.

Blake Buettner will join Brack and serve as Director of Watch Content. He previously spent six years at Hodinkee.
 
Prior to joining StockX, Houlton worked at TheRealReal, and was one of the first employees. She served as VP of Business Development and built vendor channels to source handbags and fine jewelry.
 
"The StockX live market has brought transparency, efficiency and authenticity – tenets of the financial markets that have been foundational to the largest economy in the world – to the $6 billion global sneaker resell market," said Gilbert.  "We believe this is the right time to extend these fundamental concepts to the $50 billion plus secondary markets for watches and handbags, and take the next step toward expanding the world's first 'stock market of things'."
 
StockX has a team of 45 full-time team members. The company expects to pass $100 million in GMV this year.