×
38 132
Fashion Jobs
LA MER
Manager, Global Supply Chain Operations - Inventory
Permanent · New York
MAC
Business Development – Key Consumer Manager, Mac
Permanent · New York
H&M
Retail Flagship Visual Manager
Permanent · Chicago
JBCSTYLE
Art Director
Permanent · NEW YORK
JBCSTYLE
Sales Operations Coordinator
Permanent · NEW YORK
ESTÉE LAUDER COMPANIES
Manager, Solution Architect- Omni Retail
Permanent · New York
TOM FORD BEAUTY
Vice President, Marketing, Tom Ford Beauty North America
Permanent · New York
ESTÉE LAUDER COMPANIES
Category Insights Manager - Supply Chain
Permanent · New York
ESTÉE LAUDER COMPANIES
Senior Account Coordinator, Estee Lauder Travel Retail – Americas
Permanent · Los Angeles
ESTÉE LAUDER COMPANIES
Manager, Product Manager
Permanent · New York
ALICE AND OLIVIA
Sales Supervisor - Town Center at Boca Raton
Permanent · Boca Raton
TIFFANY & CO
Coordinator, Human Resources
Permanent · New York
ROSS STORES
District Manager
Permanent · San Diego
ESTÉE LAUDER
Retail Beauty Sales Manager - Estee Lauder - (Henry Town) - Mcdonough, ga
Permanent · McDonough
BOBBI BROWN
Manager, Marketing - jo Malone London & Editions de Parfum Frédéric Malle, Travel Retail Worldwide
Permanent · New York
OLD NAVY
Loss Prevention Agent - Four Flaggs
Permanent · Niles
OLD NAVY
Unassigned Assistant Manager, Merchandising - The Plaza at Citrus Park
Permanent · Tampa
OLD NAVY
Assistant Manager, Customer Operations - Towne Ctr @ Laurel
Permanent · Laurel
OLD NAVY
Assistant Manager, Customer Operations - Memorial City Mall
Permanent · Houston
OLD NAVY
Assistant Manager, Merchandising - Freeport Vlg Station
Permanent · Freeport
OLD NAVY
Assistant Manager, Merchandising - sf Premium Outlet
Permanent · Livermore
OLD NAVY
Assistant Manager, Customer Operations - Arrowhead Crossing
Permanent · Peoria

Sustainable Allbirds to debut in UK with Covent Garden store

Published
today Oct 3, 2018
Reading time
access_time 2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

High-end sustainable footwear brand Allbirds is to open its debut UK store in Covent Garden later this month. The 1,600 sq ft unit is located at 121-123 Long Acre and was designed by Allbirds’ in-house team and XYZ.


Allbirds



The company, which makes wool shoes, has made an impact in its short history and sold over a million pairs in under two years. It currently has just two permanent retail locations in New York and San Francisco, but also recently hosted a pop-up store in Toronto.

Its new site, which is on the estate run by The Mercers’ Company, will introduce its range of what it claims to be “the world’s most comfortable shoes” to London with the eco-friendly sneakers and casual shoes likely to find a ready market in the Millennial-packed  Covent Garden area.

The San Francisco-based business said Covent Garden is “the perfect platform” to launch its first European store and that having a physical presence is key for the brand.

“Because we develop products that are tactile in nature, it’s important to give customers a space to interact with our shoes,” it said. “After witnessing the reaction to that first try-on moment, we understand the value in getting our products into the hands of curious shoppers so they can experience the comfort and design for themselves. This isn’t necessarily true for every company or industry, but we believe it is important for us.”
 
This opening joins the current line-up of major UK and international brands on Long Acre including, Reiss, Levi’s and Calvin Klein underwear and Russell & Bromley.

Copyright © 2019 FashionNetwork.com All rights reserved.