Jul 26, 2021
2 minutes
Team Canada steps out in Tokyo in uniforms by Hudson’s Bay
Jul 26, 2021
Members of Team Canada at the Tokyo 2020 Olympic Games Opening Ceremony stepped out on Friday as part of the Parade of Nation’s unveiling the official Opening Ceremony uniform, designed by Hudson’s Bay.
The 26-piece Team Canada kit collection includes full outfits for the Opening and Closing ceremonies, Podium Presentations and village wear, which will be on display throughout the Olympics.
The collection was designed with performance, comfort and bold artistic motifs that pay tribute to the street style aesthetic from Japan, and modern Canadian-cool style, though certain spray-painted denim pieces were labelled as questionable among critics.
Each Team Canada athlete received a complete clothing kit consisting of jackets, t-shirts, tank tops, lightweight track pants and shorts, tailored denim, baseball and bucket hats, and other accessories including a hip pack, sweatbands, a backpack, and luggage, including several apparel items provided by Levi’s.
“The Opening Ceremony sets the stage for Canadian athletes as they embark on their journey to gold and as the Official Outfitter of Team Canada, we’ve designed a uniform that ignites a strong and unapologetic sense of Canadian pride for both athletes competing and for everyone cheering them on from back home,” said Iain Nairn president and CEO of Hudson’s Bay.
“We are rallying behind Team Canada and wish every athlete the best of luck as competitions commence.”
Canadians can also sport the Olympic replica collection pieces available exclusively at Hudson’s Bay.
Fashion is indeed centre stage at the Olympics with many team uniforms stamped with a designer seal of approval. Ralph Lauren once again designed for Team USA, while Kim Kardashian’s brand Skims is the official provider of athletic undergarments.
Likewise, New York designer Telfar Clemens, born to Liberian parents, lent his design skills to the five-person Liberian national track and field team, among others.
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