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Published
Oct 23, 2016
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Topman enlists designer Gosha Rubchinsky to shoot Christmas campaign

Published
Oct 23, 2016

British-based menswear brand has enlisted menswear designer Gosha Rubchinsky to shoot the brand’s Christmas 2016 lookbook. The Moscow-based designer shot a series of campaign images and an accompanying video for the fast fashion brand’s holiday campaign.

Topman Christmas Campaign - Courtesy Topman


This is the second time the Russian designer has shot a campaign for Topshop. He previously shot the brand’s summer 2016 lookbook.

The collection, styled by Max Permain, was shot against an industrial backdrop in London.  The collection features everything from double-breasted suits to leopard print coats and light wash denim.

Gosha Rubchinsky is a men’s streetwear designer. He has previously worked under Rei Kawakubo at Commes des Garcons. He also has a successful fragrance with Comme des Garcons and is the creative director of much-hyped skate brand Paccbet, as well as his own namesake ready-to-wear collection.

There is no word as to when Topman will release the collection.

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