Travis Scott creates denim capsule collection with Ksubi
The rapper collaborated on a capsule collection with the Australian denim brand, which has seen its popularity rise among the hip hop community.
Travis Scott already gained prominence in the fashion world with his collaboration with Helmut Lang in January of this year and his 2016 campaign with Saint Laurent. Now the rapper has expanded his interest in fashion to denim with his capsule collection for Ksubi.
Scott’s collection for Ksubi includes jeans with double pockets in a nod to his Houston roots, as well as t-shirts with Scott’s eagle motif. The 25-year-old says he’s worn Ksubi for years. The brand has also been seen on the likes of The Weeknd and A$AP Rocky.
The Ksubi x Travis Scott line will launch October 12 at Ksubi’s online shop and stores such as New York’s the General Pants Co., which owns distribution rights to the brand.
Ksubi was founded in Australia in 1999 and was originally named Tsubi. In July of this year the brand opened a global flagship store in Sydney. Although the brand has struggled with financial and ownership issues in recent years, it is currently available internationally in countries such as the United States, Japan, New Zealand and Kuwait.
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