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Ugg's latest flagship opens in New York's World Trade Center

Published
today Sep 28, 2017
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Known for its iconic boot, lifestyle footwear brand Ugg just opened the doors to its newest flagship boutique at the Westfield World Trade Center in New York — home to more than 100 fashion, beauty, lifestyle and technology brands.


The interior of the new flagship - Photo: Deckers



The 3,482 square-foot space was designed with the brand’s California roots in mind — light, airy and open.

The store opening succeeds the launch of the Fall/Winter 2012 Ugg Collective, a global marketing campaign that showcases the spirit and diversity of the brand by profiling a diverse group of Californians. The current campaign features actor Kyle MacLachlan, model Lola McDonnell, rock music legend Kim Gordon among several other notable figures. 

The new New York flagship — one of over 130 concept and outlet stores worldwide — carries an extensive array of signature Ugg footwear, outerwear, handbags and loungewear for women, men, children and babies. The company collectively brings in more than $1 billion sales annually.
 

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