Vera Bradley partners with Classic Accessories for outdoor living collab
Women’s fashion accessories brand Vera Bradley, Inc. has teamed up with outdoor furnishings manufacturer Classic Accessories for a limited-edition, co-branded outdoor living collection featuring signature Vera Bradley prints.
The Vera Bradley + Classic Accessories collection includes furniture covers, seat and lounge cushions, accent pillows, umbrellas, outdoor rugs and hammocks. Each piece is available in a selection of top-selling seasonal Vera Bradley prints, including floral, paisley, ikat, toile and ditsy patterns.
Prices range from $29.95 for a water-resistant market umbrella cover to $274.95 for an 8x10 foot indoor/outdoor rug.
“Vera Bradley and Classic Accessories are ideal partners as both of our brands are committed to creating practical, beautiful solutions for our customers,” said Vera Bradley brand president Daren Hull in a release. “Lending Vera Bradley’s iconic patterns to Classic Accessories’ smart, stylish designs provides our customers with the opportunity to express their personal style and brighten their outdoor retreats with beauty and color.”
Vera Bradley has worked with a wide variety of creative partners, with some of the brand’s most recent collaborators having included Harry Potter, footwear brand Crocs, non-profit New Hope Girls, gold-medal-winning gymnast Shawn Johnson East, and bag label Sword & Plough
Founded in 1983, Seattle-based Classic Accessories is a leading maker of high-quality protective covers and outdoor furnishings and accessories. Its products are sold globally through a broad range of retail partners, as well as through direct-to-consumer channels. The company also produces OEM and private-label products for a number of national brands and retailers.
The Vera Bradley + Classic Accessories outdoor living collection is available online now, on both brands’ e-commerce sites, as well as in select Vera Bradley stores. The collection is also being sold by retailers including Wayfair, Lowe’s and Home Depot, and by e-commerce giant Amazon.
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