82 871
Fashion Jobs
SALLY BEAUTY CORPORATE
IT Senior Manager
Permanent · DENTON
HAND & STONE
Assistant Spa Manager - Apex
Permanent · APEX
HAND & STONE
Assistant Spa Manager - Voorhees
Permanent · VOORHEES TOWNSHIP
HAND & STONE
Assistant Spa Manager - Brentwood
Permanent · BRENTWOOD
HAND & STONE
Assistant Spa Manager - Princeton
Permanent · PRINCETON
HAND & STONE
Assistant Spa Manager - South Park
Permanent · CHARLOTTE
HAND & STONE
Assistant Spa Manager - Camp Hill
Permanent · CAMP HILL
HAND & STONE
Assistant Spa Manager - Chantilly
Permanent · FAIRFAX
HAND & STONE
Assistant Spa Manager - Gaithersburg
Permanent · GAITHERSBURG
HAND & STONE
Assistant Spa Manager - Medford
Permanent · MEDFORD
HAND & STONE
Sales Manager - Winston-Salem
Permanent · WINSTON-SALEM
HAND & STONE
Assistant Spa Manager - Severna Park
Permanent · SEVERNA PARK
HAND & STONE
Assistant Spa Manager - Langhorne
Permanent · LANGHORNE
HAND & STONE
Assistant Spa Manager - Timonium
Permanent · TIMONIUM
HAND & STONE
Assistant Spa Manager - Newtown Square
Permanent · EDGMONT
HAND & STONE
Assistant Spa Manager - Falls Church
Permanent · FALLS CHURCH
HAND & STONE
Assistant Spa Manager - Reston
Permanent · RESTON
HAND & STONE
Assistant Spa Manager - Ocean Township
Permanent · OCEAN TOWNSHIP
HAND & STONE
Spa Director
Permanent · CHERRY HILL
HAND & STONE
Assistant Spa Manager - Franklin
Permanent · FRANKLIN
HAND & STONE
Assistant Spa Manager - Kirkwood
Permanent · WILMINGTON
HAND & STONE
Assistant Spa Manager - East Brunswick
Permanent · EAST BRUNSWICK
Published
Jun 24, 2021
Reading time
2 minutes
Download
Download the article
Print
Text size

Wolverine Worldwide names Brendan Hoffman next CEO

Published
Jun 24, 2021

Outdoor apparel and footwear group Wolverine Worldwide announced on Tuesday the appointment of Brendan Hoffman, as chief executive officer, effective at the end of the year. 

Wolverine Worldwide names Brendan Hoffman next CEO. - Wolverine Worldwide


Hoffman is currently president and a member of the company’s board of directors. He joined Wolverine Worldwide as president in September 2020, where he oversaw the company’s brands and direct-to-consumer business. His focus has been pursuing growth initiatives across Wolverine Worldwide’s brands and digital operations, including its e-commerce revenue goal of $500 million for 2021 — doubling 2019 levels. 

Before joining the company, Hoffman was CEO of Vince Holding Corp., where he is credited for increasing the growth and penetration of the company’s e-commerce and digital platforms, adapting Vince’s vertical supply chain to embrace “buy now/wear now” trends, and extending the brand into new consumer categories. Prior to joining Vince in 2015, Hoffman was CEO and president of The Bon-Ton Stores and president and CEO of Lord & Taylor LLC. In addition, he was CEO and president of Neiman Marcus Direct earlier in his career. 

He will succeed Blake Krueger, who joined the company in 1993 and has been CEO since 2007 and chairman of the board since 2009. As part of the transition, Krueger will assume the newly created role of executive chairman of Wolverine Worldwide.

Krueger is recognized for transforming the company from a traditional footwear wholesaler into a consumer-obsessed, digital-focused growth company with one of the world’s largest portfolios of footwear and lifestyle brands. He led the company’s acquisitions of the Merrell, Saucony, Sperry, Stride Rite, Keds, and Chaco brands, opening up new market segments and consumer territories.

Over the past nine months, Krueger and Hoffman have worked together closely to leverage the global power of the Wolverine Worldwide brand portfolio, navigate the impacts of Covid-19, and strategically position the company post-pandemic. 

“Blake has been a leader in the footwear industry for almost three decades, and it’s been an honor to work closely with him and the Wolverine Worldwide team during his tenure,” said David T. Kollat, lead independent director for Wolverine Worldwide since 2007 and a director since 1992.

“On behalf of the board, I want to thank Blake for his passion, dedication, and exceptional leadership as CEO of Wolverine Worldwide. We will continue to benefit from his expertise and experience in his new role as executive chairman, and we are grateful for his work in preparing for a smooth CEO transition.” 


“I would like to thank Blake and the board for their support and the opportunity to lead Wolverine Worldwide into its next phase of global growth,” said Hoffman. “It’s been a privilege to work closely with Blake over the past year and I have gained tremendous knowledge of the industry and the unique strengths of the company’s global brand portfolio.

Copyright © 2024 FashionNetwork.com All rights reserved.