×
93 038
Fashion Jobs
FABLETICS
Director, Technical Design - Yitty
Permanent · EL SEGUNDO
PUMA
Manager, Basketball Marketing
Permanent · Somerville
BANANA REPUBLIC
General Manager - Destiny Mall
Permanent · Syracuse
BANANA REPUBLIC
General Manager - Seattle Premium
Permanent · Tulalip Bay
NORDSTROM
Retail Stock & Fulfillment - Northshore
Permanent · Peabody
NORDSTROM
Asset Protection Agent - Boca Raton Towne Center
Permanent · Boca Raton
NORDSTROM
Asset Protection - Agent - Metro Pointe at South Coast Rack
Permanent · Costa Mesa
KOHLS
Full-Time Loss Prevention Supervisor
Permanent · Tacoma
KOHLS
Full-Time Sales Supervisor - Softlines
Permanent · Jeffersonville
KOHLS
Full-Time Sales Supervisor - Softlines
Permanent · Butler
KOHLS
Full-Time Sales Supervisor - Softlines
Permanent · Herndon
KOHLS
Full-Time Sales Supervisor - Hardlines
Permanent · Ames
TAPESTRY
Manager, Supply Operations
Permanent · New York
TAPESTRY
Manager, Ecommerce Content & Strategy
Permanent · New York
GAP
General Manager - mt. Pleasant t/c
Permanent · Mount Pleasant
NEW BALANCE
Senior Financial Analyst
Permanent · Boston
JCREW
District Manager
Permanent · Sugar Land
SACK OFF 5TH
Asset Protection Investigator
Permanent · CHARLOTTE
SACK OFF 5TH
Asset Protection Guard
Permanent · ATLANTA
BLOOMINGDALE'S
Asset Protection Visual Security Officer, Part Time - Soho
Permanent · NEW YORK
ABERCROMBIE AND FITCH STORES
Abercrombie & Fitch - Manager in Training, Short Hills
Permanent · Millburn
ATHLETA
Assistant General Manager - Park Meadows
Permanent · Lone Tree
Published
Aug 31, 2017
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

American Eagle buys festival sponsorship

Published
Aug 31, 2017

American Eagle Outfitters has become the official apparel sponsor of the second annual Meadows Music and Arts Festival taking place this September in New York.

American Eagle Outfitters


In its first year, The Meadows was called the "Best NYC Festival of 2016" by Stereogum. This year's lineup includes Jay-Z, the Red Hot Chili Peppers, Gorillaz, Nas, Bassnecter and Weezer among others.

American Eagle is undoubtedly chasing the Coachella consumer as they venture east to close out festival season. The sponsorship comes in partnership with event promoters Live Nation and Founders Entertainment. American Eagle will be the exclusive apparel sponsor and will produce a festival capsule collection.

The festival line, called American Eagle Outfitters x Meadows Music and Arts Festival, is a capsule of festival merchandise designed by Founders and American Eagle. The collection includes t-shirts, hats and denim jackets for men and women.

The brand's sponsorship also buys a branded stage at the event. Festival-goers will see bands play on the American Eagle Outfitters Stage. Acts lined up for this stage include Joey Bada$$, Milky Chance, and A-Trak.

American Eagle is also creating a fan experience at the festival. Fans will be able to take selfies in custom denim cuffs and relax in American Eagle's denim themed pop-up video studio and lounge. American Eagle is also giving away a grand prize trip to attend the festival.

The American Eagle Outfitters x Meadows Music and Arts Festival line became available on August 24th at select stores in NY and LA. The capsule is also available online. The 2017 Meadows Music and Arts Festival takes place Friday, September 15th through Sunday, September 17th at Citi Field in Queens, NY.

 

Copyright © 2022 FashionNetwork.com All rights reserved.