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Published
Nov 17, 2011
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Bread & Butter adds three new segments

Published
Nov 17, 2011

Bread & Butter
With the arrival of new trade shows in Berlin, Bread & Butter is refining its offer and visibly moving upscale. The street and urban wear fair has just announced the addition of three new segments: TreaSURY, D.O.C.K and L.O.C.K Fire Dept. TreaSURY will offer a vast selection of accessories such as jewellery and bags but also stationary and even high-tech products. Accessori Marie, Alberotanza Cashmere, Aunts & uncles, Barts Cowboys Bag, Kusan, Luise Keller, Vanessa Tugendhaft Jewellery and Votivo have confirmed their presence.

As for D.O.C.K (Department of Contemporary Keynotes), this new niche division is located at the centre of the Street & Couture area, which offers exclusive high-end collections from market-leading brands in the sector. The third space, L.O.C.K. Fire Dept, will be dedicated to authentic brands offering independent collections. The fair’s organisers have chosen “Hi-Fi” (High Fidelity) as the theme for the edition, meaning that the Bread & Butter community has remained loyal to its visitors and exhibitors, whose names can already be found online.

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