Eileen Fisher opens Renew pop up at SoHo store

By

Obi Anyanwu

Published
Nov 17, 2017

Eileen Fisher continues to spotlight its Renew program, and on Monday opened a Renew pop up at its New York City store at 395 West Broadway in SoHo.
 

The SoHo pop up, which opened on Monday, is offering pieces that it reclaimed through its Renew program. The pop up will remain at the SoHo store through December 26.
 
The womenswear label introduced its Renew program to bring new life to past Eileen Fisher styles through circular design and eliminating waste. The brand collects old styles from customers to make new pieces, which are then sold at Renew stores in Seattle and Irvington, NY.

The Renew program was the central focus of the Circular Design installation in September. Held at The Invisible Dog Art Center in Brooklyn, the installation showed numerous styles that were made from 800,000 pieces recovered from 2009.
 
Sustainability has been a mission for Eileen Fisher since 2015. The label plans to be 100% sustainable by the year 2020, and launched in 2015 an ad campaign detailing how it will improve on production, waste, fair wages and benefits, and worker and community happiness among others.