Joel Ronkin Leaves Elizabeth Arden, Joins Fekkai and Luxe as CEO

By

Dani Greene

Published
Nov 20, 2015

Effective December 1, 2015, Joel Ronkin will helm Fekkai Brands and Luxe Brands as Chief Executive Officer (CEO). As such, he will oversee all of the day-to-day operations of Fekkai and Luxe and lead their global expansion.

Ronkin brings with him 16 years of experience at Elizabeth Arden, where he managed Elizabeth Arden's Global Fragrances portfolio and propelled Elizabeth Arden to become one of the world's foremost fragrance companies and oversaw the acquisition of a number of key brands, licenses, and businesses. At Fekkai and Luxe, Ronkin will be joined by Amy Sachs, a colleague at Arden.

Additionally, the two companies announced that Amy Sachs, a colleague of Ronkin's at Arden, will join him at the two companies as Chief Commercial Officer. She has served in several managerial capacities at Elizabeth Arden over the last 16 years, including as its current Senior Vice President, Mid Tier and Chain Drug. 

Fekkai Brands is one of the foremost luxury hair care companies, with both products and full-service salons. Luxe Brands is a prestige beauty company with an extensive portfolio of brands distributed in over 70 countries, including Ariana Grande, Josie Natori, Institute Arnaud, Jean Patou, and Porsche Design.