Liberty Fairs to introduce new JETRO feature at SS17 show

By

Obi Anyanwu

Published
Jun 30, 2016

Liberty Fairs and the Capsule Show announced in March that they will hold a partnered show at Piers 92 and 94 in Manhattan during New York Fashion Week: Men’s from July 10 through 12. The SS17 show is the first time that Liberty has joined forces with Capsule, the CFDA, New York Men’s Day and Man for an immersive fashion industry experience.

 
The partnerships may be new, but Liberty Fairs attendees should expect to see the same show they have come to know since the trade show’s inception in 2013. Liberty’s main features, Freedom Hall and The Drugstore, make a return, as well as the ever-changing New York Men’s Day preview. This season’s preview includes returning brands By Robert James, Chapter, David Hart, Krammer & Stoudt, Max n’ Chester and Plac, and new brands David Naman, Maiden Noir, Private Policy, Rideau, Uri Minkoff and Wood House.
 
Liberty this season is introducing a new feature with JETRO, the Japanese External Trade Organization. JETRO is a government-related organization established in 1958 that works to promote mutual trade and investment between Japan and the rest of the world. Liberty partnered with the organization to showcase 24 talented brands including Japan Blue Jeans, Ones Stroke and Vanquish among others.

A number of menswear brands will make a return to Liberty this season including Paul & Joe, Miansai, PRPS, Schott, Shwood Eyewear, WeSC, Eleven Paris, and K-Way to name a few.
 
Liberty Fairs will be held at Pier 94 from Sunday, July 10 through Tuesday, July 12 alongside Capsule New York Men’s at Pier 92.