Lou & Grey opens first NYC store in flatiron

By

Obi Anyanwu

Published
Sep 11, 2016

Lou & Grey on Friday announced the opening of its first store in New York City at 138 Fifth Avenue in Flatiron.

 
The new store features marble tables and linen curtains that evoke a soft and clean feeling. Collaborations and third-party products are available at the New York City location, as well as fitting rooms that double as lounge spaces. In addition, the new store has an original hand-painted mural from New York-based artist Caroline Z. Hurley on display to emphasize its idea of neighborhood and community.
 
Lou & Grey’s Flatiron store is also home to the brand’s first-ever design studio, a creative space for the design team to receive feedback from shoppers and sales associates in real-time.

"Think of this as a place to stop by and hang out. It's a place to relax and slow down within this frenetic, amazing city. The environment and the clothes are equally as inviting and welcoming," said Austyn Zung, Executive Creative Director. "And with our design studio right in the store, we are happy to be settling in."
 
The New York City store is Lou & Grey’s 12th retail location in the US. The brand operates four stores in California, and single locations in Chicago; Dallas; Raleigh, NC; Westport, CT; Alpharetta, GA; Natick, MA; and McLean, VA.