Following the announcement that Rendez-Vous had closed its doors forever, its co-director unveiled the creation of a new trade show, set to launch in January 2012. Solely dedicated to menswear as it name suggests, “Man” should gather around 20 brands for its first editions in Paris and New York.

New menswear trade show "Man"

For the new project, Antoine Floch is teaming up with Parisian communications agency The Imaginers and its two founders, Olivier Migda and Romain Bernardie.

To begin with, Man wants to gather the strong brands that exhibited at Rendez-Vous. The new menswear fair will be held at the Espace 5bis in the Marais in Paris, from January 21-23.

This will be only a few days after its New York edition from January 16-18 at Industria Superstudio, where Rendez-vous launched Appointment last July, its first men’s fashion fair in New York. Antoine Floch therefore seems to be continuing down the same path.