Neiman Marcus presents the 89th edition of its Christmas Book
Neiman Marcus on Tuesday launched unveiled the 89th edition of its legendary Christmas Book. The 2015 version features a vast selection of fantasy gifts including an Iris Apfel for Bajalia trunk of accessories, a trip to India, Orphan Barrel Project and, for the first time ever, a surprise gift on the Neiman Marcus app.
The Christmas Book is considered to be the start of the holiday shopping season. The His & Hers fantasy gift tradition continues this year with the Ultimate Children’s Costumes in Mackenzie-Childs Trunks, and is the first time that the gift is for children. In addition, Neiman Marcus will donate a portion of the proceeds from each Fantasy Gift purchase to The Heart of Neiman Marcus Foundation.
“We’re excited to introduce the 2015 collection of fantasy gifts which continue the time-honored tradition of offering our customers the unique and high-quality items they’ve come to know and expect from Neiman Marcus.” said Jim Gold President & Chief Merchandising Officer of Neiman Marcus. “Each year we strive to exceed the expectations of our customers; hopefully they will agree that this year is no exception.”
The Christmas Book first published in 1926 as a 16-page booklet that was initially intended as a Christmas card for the store’s most loyal customers.
Fantasy Gift prices range from $5,000 to $400,000.
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