×
28 057
Fashion Jobs
ESTÉE LAUDER COMPANIES
Keyholder - Cosmetic Company Store - 20 Hours - Tanger Outlets - Des Moines, ia
Permanent · Des Moines
ARAMIS AND DESIGNER FRAGRANCES
Retail Fragrance Selling Specialist - The Estee Lauder Companies - 35 Hrs - Woodbridge Center - Woodbridge, nj
Permanent · Woodbridge Township
VICTORIA'S SECRET
Brand Operations Manager-Concord
Permanent · Wilmington
VICTORIA'S SECRET
District Manager - Victoria’s Secret - Northern New England
Permanent · Manchester
L BRANDS
Asset Protection Officer, New Albany Campus (3rd Shift 11p-7a)
Permanent · New Albany
ALICE AND OLIVIA
Sales Supervisor - Palm Beach
Permanent · Palm Beach
ESTÉE LAUDER
Training Manager - Estee Lauder - 40 Hours - Herald Square- Macy's - New York, ny
Permanent · New York
ESTÉE LAUDER COMPANIES
Senior Producer/Project Manager - Elc Online
Permanent · New York
BATH & BODY WORKS
District Manager - Bath & Body Works - Raleigh
Permanent · Raleigh
L'OREAL GROUP
l'Oreal Usa, Manager of Performance Marketing & Consumer Acquisition
Permanent · York
L'OREAL GROUP
Senior Manager, Marketing- Cerave us
Permanent · New York
L'OREAL GROUP
Manager, Global Marketing (Cerave)
Permanent · New York
L'OREAL GROUP
sr Analyst- Acd Dmi Finance
Permanent · New York
L'OREAL GROUP
Director - Corporate PR
Permanent · New York
L'OREAL GROUP
Manager - Customer Marketing (Target)
Permanent · New York
HUGO BOSS
Junior Account Executive
Permanent · New York
NEIMAN MARCUS
la Mer Business Manager - Sales Salary Plus
Permanent · Millburn
NEIMAN MARCUS
Loss Prevention Associate
Permanent · Troy
NEIMAN MARCUS
Tom Ford Business Manager - Sales Salary Plus
Permanent · Paramus
NEIMAN MARCUS
sr Manager Retail Performance & Store Operations
Permanent · Garden City
NEIMAN MARCUS
Market Visual Manager
Permanent · Paramus
NEIMAN MARCUS
Market Visual Manager
Permanent · Houston

Nordstrom opens first men's flagship in NYC

By
Published
Apr 13, 2018
Reading time
2 minutes
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Nordstrom has opened its first full-line standalone men's flagship in New York City. The three-level 47,000-square-foot store offers unique brand experiences and elevated services.


The Nordstrom men's flagship is now open at 235 West 57th Street, New York - Nordstrom



Among the store's offerings, an official Nordstrom release highlighted the efforts of Olivia Kim, Nordstrom's VP of creative projects, who has "curated a special Comme des Garçons shop that will feature one of the largest local selections of the fashion house's coveted brands."

Other unique brand experiences include the first ever men's designer shops for Valentino, Calvin Klein, Dior and Balenciaga. The brand spaces are tied together with a metal chainmail motif while still expressing each brand's unique identity through differentiated fixture systems.

The Nordstrom men's flagship also features branded footwear destinations from the Nike Men's Project and Christian Louboutin. Levi's has a Tailor Shop in the department store which offers customers access to the brand's Authorized Vintage collection, one of the largest vintage denim collections on the market. The brand is also offering a customization service, as is watch company Shinola.

Indeed, customization is one of the ways that Nordstrom has integrated digital into the men's in-store experience: through made-to-measure suiting and shirt brands base that use tech platforms. Samuelson Custom Suit Visualizer, for example, is an interactive digital made-to-measure suiting experience, while Eton Endless Aisle offers shirts and ties that can be browsed using a touchscreen.




Nordstrom has also partnered with its vendors to create unique product for the men's store. Premium denim companies such as Rag and Bone and Paige are offering limited edition washes, and Canada Goose has made a special-edition camo jacket exclusively for the men's flagship.

On the service side, Nordstrom is offering men mood board styling and the option to buy online and pickup in store, as well as three-hour delivery to any address in Manhattan. There is a tailor and shoeshine on site, and express services for emergencies such as lost luggage.

Nordstrom has also added a fully stocked bar called the Clubhouse Bar, which serves lobster rolls and hand-crafted cocktails. There will also be a coffee shop which will brew locally roasted beans, as well as offering draft beer.

The men's store will soon be joined by a larger women's flagship in Central Park Tower, spread across 292,000 square feet and seven stories. The store, slated to open in spring 2019, will feature the same interconnected design as the men's store, across multiple Columbus Circle and West 57th Street sites.

The Nordstrom men's store is now open at 235 West 57th Street in New York City.

Copyright © 2020 FashionNetwork.com All rights reserved.