Rue La La appoints new Chief Executive Officer

Off-price online retailer Rue La La announced on Tuesday the appointment of Mark McWeeny as Chief Executive Officer. McWeeny will replace Steve Davis.

McWeeny is one of the original co-founders of Rue La La and has served in a variety of roles within the company including as Chief Financial Officer, Chief Marketing Officer and President of New Ventures.

"I'm grateful to Steve for being an incredible partner for sixteen years and for positioning Rue for success as we embark on our future. These moves are a natural next step in the evolution of the brand," says Michael Rubin, Chairman of Rue La La, in a news statement.

Additionally, current executive team members Mark Weinberg will move into the role of Chief Financial Officer and Chief Operating Officer, while Lisa Rhodes will join the Board of Directors, in addition to her current responsibilities as President.

Rue La La appoints new Chief Executive Officer

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