In a season where Milan fashion began rebounding from the pandemic, there was plenty to see away from the catwalk. We caught up with three young designers thinking way out of the box.
It was the young brands that offered up the most original runway shows in Milan on Friday, from Act N°1's live chamber orchestra and crinolines, to the hypnotic afterparty-like lighting effects at Sunnei.
In a busy Saturday in Milan, Giorgio went Zen master in his private palazzo, Dolce & Gabbana presented disco damsels, Ermanno Scervino refocused with force and Salvatore Ferragamo had a tricky delivery.
The odd thing about attending Versace’s runway show at Milan Fashion Week on Friday night was that all anyone could talk about was what Donatella was going to announce on Sunday evening.
Sportmax threw couture codes out the window in Milan on Friday, staging a perilous balancing act between minimalism and the baroque with its bold collection for next summer.
The catwalks were graced with playful and magnetic shows on Thursday, with MM6 hosting a cocktail hour runway show at a cult Milan bar, while GCDS unveiled a sexy and sparkly collection that screamed Studio 54.
Jennie's youthful style and musicality have won over the French label. Always on the look-out for new trends, Chanel is adapting to the changing times to make inroads with Millennial consumers.
The season’s biggest runway debut in Milan was Raf Simons in tandem with Miuccia Prada, a show staged Friday afternoon CET time in the brand’s foundation, and simultaneously in Shanghai.
Friday morning in Milan was all about two labels built on Italian savoir-faire – Tod’s and Missoni, but where the former staged its best-ever ready-to-wear collection; the latter lost its way under a new designer.
London-based sustainable textile brand Ananas Anam is looking to expand after securing a £250,000 investment that should help it add more staff and further develop its offer.
France's Kering said it had decided to stop using animal fur for all of its brands, in the fashion industry's latest response to concerns over animal treatment and the environment.
The department store chain has joined forces with the pioneering athleisure label to launch Juicy by Juicy Couture, an exclusive brand expansion offering an affordable and inclusive take on the label’s signature styles.
Having been purchased by Eric and Michaël Dayan in 2019, the Sonia Rykiel brand is set to change hands again, joining the portfolio of American fashion group G-III Apparel, owner of labels including Donna Karan.
Day Two at Milan Fashion Week opened with a smooth and subtle collection of post-lockdown clothes at Max Mara, inspired by the great feminist and existentialist novel Bonjour Tristesse.
Alberta Ferretti and Fausto Puglisi for Cavalli showed contrasting visions of femininity; one based on crochet and craftsmanship, the other on posh-punk rebellion, as Milan Fashion Week suddenly gathers major momentum.
