Eco-friendly sneaker maker Allbirds Inc said on Monday it aims to be valued at over $2 billion in its New York IPO, joining a growing number of firms tapping into surging consumer demand for such products.
Fashion brand Ted Baker is to make its first foray into fashion gaming this month as it puts marketing support behind its AW21 offer. It’s launching its own universe on Nintendo’s Animal Crossing: New Horizons.
Stella McCartney and Adidas have worked together to produce the sports giant’s first 100% vegan football boot. The Paul Pogba x Adidas by Stella McCartney Predator Freak is a limited-edition, gender-neutral shoe.
Adidas and Beyoncé have unveiled the first Ivy Park collab collection with fast-expanding home fitness brand Peloton. The line follows the announcement of Beyoncé’s partnership with Peloton last year.
The Italian label brought in half a billion euros in the first nine months of the fiscal year, jumping more than 32% compared to the same period in the previous year, thanks to double-figure growth across all markets.