Simons launches new collection with blogger Sincerely Jules

By

Jennifer Braun

Published
May 31, 2016

Quebec-based retailer Simons has launched a new collection with California blogger Julie Sariñana from Sincerely Jules.

 
The eight-piece collection blends boho and urban chic aesthetics and includes items like draped dresses, graphic tees, a bomber jacket and an asymmetric denim cami. The pieces were all designed by Sariñana.
 
She first founded her blog in 2009. She has done several other collaborations with fashion brands and retailers like Reebok, Lord & Taylor and others.

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The collection for Simons is now available online and in stores.