×
79 148
Fashion Jobs
HOLLISTER CO. STORES
Hollister CO. - Brand Representative, Grapevine Mills
Permanent · Grapevine
HOLLISTER CO. STORES
Hollister CO. - Brand Representative, Grapevine Mills
Permanent · Grapevine
ABERCROMBIE AND FITCH CO.
Enterprise Architect, Order Management & Supply Chain Systems (Remote)
Permanent · Columbus
HOLLISTER CO. STORES
Copy of Hollister CO. - Brand Representative, Grapevine Mills
Permanent · Grapevine
HOLLISTER CO. STORES
Hollister CO. - Brand Representative, Grapevine Mills
Permanent · Grapevine
HOLLISTER CO. STORES
Hollister CO. - Brand Representative, Grapevine Mills
Permanent · Grapevine
TUMI
Associate Manager pt 20-29
Permanent · MILPITAS
TUMI
Associate Manager - Full Time
Permanent · COSTA MESA
TUMI
Associate Manager - Full Time
Permanent · CORTE MADERA
ESTÉE LAUDER
Keyholder - 40 Hrs - ll-Houston - Houston, tx
Permanent · Houston
ESTÉE LAUDER
Director of Value Chain Finance - qa & Engineering Function
Permanent · Melville
BLOOMINGDALE'S
Asset Protection Visual Security Officer, Part Time - Fashion Valley
Permanent · SAN DIEGO
ASCENA
Ptsl- Keyholder
Permanent · Bryant
ASCENA
Part Time Keyholder
Permanent · Monroeville
MARC JACOB'S
Sales Supervisor
Permanent · Millburn
BLOOMINGDALE'S
Outlet Keyholder Selling, Full Time - Christiana
Permanent · Newark
BLOOMINGDALE'S
Manager, Sales - Womens Shoes/Handbags
Permanent · Garden City
BLOOMINGDALE'S
Photo Project Planner
Permanent · Cheshire
ESPRIT
Merchandise Planner (M/F/D)
Permanent · New York
NEW BALANCE
Loss Prevention Officer Iii m-f 5am-1pm
Permanent · Lawrence
NEW BALANCE
Lead Loss Prevention Officer
Permanent · Boston
COACH
Director, Global Influencer And Creator Marketing
Permanent · New York
Published
Feb 7, 2018
Share
Download
Download the article
Print
Click here to print
Text size
aA+ aA-

Smiley debuts Undiz collab, puts heavy point of sale backing behind collection

Published
Feb 7, 2018

The Smiley Company has just launched a collaboration collection with intimates label Undiz, the retail brand owned by France’s giant Etam Développement lingerie specialist.


Smiley/Undiz



Describing Undiz as “one of the world’s coolest lingerie brands,” it has unveiled a Nu Icons collection.

The capsule offer features a selection of highlight pieces including fluorescent pink cotton trousers with motifs, fleece cropped hoodies with fuzzy coral Smileys emblazoned on the chest, a hoodie with ears and blue knit patches, and Smiley hipsters with the message “blah, blah” on the back. 

The line-up of eight styles also features tunics, tangas and oversized tees.

Smiley CEO Nicolas Loufrani said the company has always had a strong business in loungewear and lingerie and has enjoyed previous success with Undiz collabs.


 


The company is backing up this latest launch with "a highly visible marketing campaign.” The point of sale campaign includes a giant inflatable Smiley, strut cards, posters, shelf talkers, table PoS and gift-with-purchase stickers distributed across Undiz retail portfolio with a heavy presence in the intimates brand’s Champs Elysées flagship store. 

Smiley also produced a short video to promote the range which has launched across both brands’ social channels and in Undiz stores.

Copyright © 2023 FashionNetwork.com All rights reserved.