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Published
Aug 24, 2017
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Target introduces a line of sensory-friendly children's clothing

Published
Aug 24, 2017

Target recently started retailing a limited selection of sensory-friendly clothing that's a part of its current (and popular) Cat & Jack kids’ collection.


The sensory-friendly clothing is designed for comfort. - Target


Sensory processing disorder, as it is technically called, can affect one sense —like hearing, touch, or taste—Or it may affect multiple senses. Target is targeting parents who are raising a child with sensory issues by adding functional pieces of clothing with features such as heat-transferred labels in place of tags, flat seams and one-dimensional graphic tees. All items are available on Target’s website in sizes  2T to 5T for toddlers and XS-XL for older kids. Other children’s clothing companies that have already jumped on sensory-friendly bandwagon include Fun and Function, Kozie Clothes and Smart Knit Kids.

This fall, Target will also be focusing on children living with disabilities by introducing a line of adding adaptive clothing that would boast features such as zip-off sleeves and side openings.

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