Distribution and sales strategy for equipment and footwear in the European, Middle Eastern and African regions are Duncan Bembridge’s responsibilities as the new Hard Goods Sales Manager for The North Face EMEA. In this newly created post, Bembridge will report directly to Arne Arens, the brand’s sales manager in the region.

The North Face

After working for Adidas and Dr Martens, Duncan Bembridge was hired by VF Corporation in 2004. There, he served as sales and marketing director for the Jansport brand since 2007 before moving to The North Face, which is also owned by the American group VF Corp.

For this year’s first quarter, the outdoor brand registered a 17% growth in its global sales turnover.