85 567
Fashion Jobs
TREK
Service Manager
Permanent · CENTERVILLE
ESTÉE LAUDER COMPANIES
Keyholder - The Cosmetics Company Store - 12 Hrs - Fashion Outlets Niagara Falls - Niagara Falls, NY
Permanent · NIAGARA FALLS
ESTÉE LAUDER COMPANIES
Keyholder - The Cosmetics Company Store - 20hrs - Tejon - Arvin, CA
Permanent · ARVIN
ESTÉE LAUDER COMPANIES
Keyholder - The Cosmetics Company Store - 20hrs - Tanger Outlet Center Midway - Rehoboth Beach, de
Permanent · REHOBOTH BEACH
AVEDA
Keyholder - Aveda - 25 Hrs - Kenwood - Cincinnati, OH
Permanent · CINCINNATI
MACY'S
Asset Protection Detective, FT Myers - Full Time
Permanent · FORT MYERS
MACY'S
Fulfillment Associate, Portland - Full Time (2550)
Permanent · PORTLAND
MACY'S
Asset Protection Detective, Roosevelt - Full Time
Permanent · PHILADELPHIA
MACY'S
Asset Protection Security Guard, Center City - Flex
Permanent · PHILADELPHIA
MACY'S
Asset Protection Security Guard, Center City - Part Time
Permanent · PHILADELPHIA
MACY'S
Asset Protection Detective, Market Place - Full Time
Permanent · CHAMPAIGN
MACY'S
Asset Protection Detective, Barton Creek Square Mall - Part Time
Permanent · AUSTIN
STAND OUT FOR GOOD
Brand Rep (Sales Associate)
Permanent · EAST RUTHERFORD
UNIVERSITY OF NORTH FLORIDA
Apex Accelerator Coordinator
Permanent · JACKSONVILLE
JCPENNEY
Asset Protection Associate - Patrick Henry Mall
Permanent · NEWPORT NEWS
RALPH LAUREN
Sales Professional Part Time-2
Permanent · OAK BROOK
RALPH LAUREN
Associate Manager
Permanent · JOHNSON CREEK
ADIDAS
Project Manager
Permanent · PORTLAND
ADIDAS
Sales Director
Permanent · TAMPA
LEE
PT Keyholder
Permanent · GRAPEVINE
KOHLS
Full-Time Loss Prevention Supervisor
Permanent · WALPOLE
KOHLS
Full-Time Loss Prevention Supervisor
Permanent · HOUSTON
Published
Aug 29, 2018
Download
Download the article
Print
Text size

Urban Outfitters introduces new makeup brand, Ohii

Published
Aug 29, 2018

American lifestyle brand Urban Outfitters has taken the next step in expanding its selection of millennial-friendly products with the launch of its new cosmetics brand, Ohii. The in-house beauty line is scheduled to launch in-store and online on September 10. 


Urban Outfitters has joined the beauty world with the debut of its in-house brand, ohii. - Via Urban Outfitters



Ohii's product line includes a roster of playfully-named products such as ‘gummy gloss’, 'wake up pens' and ‘lip jelly’ alongside peel-off masks, hand cream, eyeshadow palettes, pressed powder,  mascaras, highlighter and deodorants.

Advertised as "feel-good beauty", the collection follows the minimalist beauty-meets-skincare trend epitomized by brands like Glossier.

"Ohii fills in the blanks of every beauty routine with thoughtful products developed to work well with others," the brand wrote on its new landing page. "Readily accessible to all, both in stores and online, Ohii seeks to enhance natural beauty, not hide it."

With this new launch, Urban Outfitters joins fellow youth-centric retailers like ASOS and Boohoo, who both launched beauty brands last year, in setting the framework to become a one-stop-shop for customers looking to buy beauty products that fall into a similar price-range as the clothing they are purchasing -- Ohii's entire product line is priced at $25 and below. 

Urban Outfitters has set up an Instagram account for the new line in anticipation of the launch.


 

Copyright © 2024 FashionNetwork.com All rights reserved.