Wood Wood hires new CEO

By

Olivier Guyot

Published
Jun 24, 2014

Designers Brian Jensen and Karl-Oskar Olsen remain the soul of Wood Wood. But the founders of the upmarket Danish streetwear brand are getting a new CEO to run the company.

Per Gasseholm brings with him forty years of experience in the fashion industry, a good portion of which he spent in jobs as CEO or COO.

Since 2010, he has been a non-executive director of the mobile video company Hanginout. He has also served as CEO of the Blend brand, the BTX group and spent a dozen years with the Levi Strauss group.