The trade show, which takes place from 8 to 10 February, will debut a new format, combining fashion and footwear. 34.5% of the almost 800 exhibitors will be new brands as the event continues to focus on sustainability.
Counting celebrities and TV personalities such as Holly Willoughby and Jessica Alba among its clients, the Danish fashion brand is set to start a new chapter by opening its first UK store at 36 Beak Street in Soho.
The Great, the Americana-influenced apparel brand created by Current/Elliott founders Emily Current and Meritt Elliott three years ago, has opened its first boutique in West Hollywood on Melrose Avenue.
Tommy Hilfiger is off to Italy for his next fashion extravaganza. Hilfiger will stage his fourth Tommy X Gigi collaboration with Gigi Hadid in Milan during the Italian women’s ready-to-wear season on Sunday, February 25.
UK sustainable luxury brand Bottletop has opened on Regent Street as the street continues its rise as a destination for debut/flagship stores. And the new store is a blend of art, technology and ultra-sustainability.