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Amazon chose denim for the theme of the event it held in Berlin from October 24 through 27, offering a playful festival experience to visitors as it seeks to boost its fashion credentials in the minds of consumers.
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174 published items with the word (s) or phrase Bread & Butter in News, Trends, Videos, Photo galleries, Agenda and sorted by "date descending".
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![]( "Amazon Fashion brings Destination Denim to Berlin")
Amazon Fashion brings Destination Denim to Berlin -
![]( "E-tailer Zalando cancels Bread&&Butter for 2019")
E-tailer Zalando cancels Bread&&Butter for 2019The German e-commerce company said its Berlin-based fashion festival Bread&&Butter will not be held in 2019.
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![]( "Karl-Heinz Müller cancels new L.O.C.K. trade show")
Karl-Heinz Müller cancels new L.O.C.K. trade showBread & Butter founder Karl-Heinz Müller has cancelled his new trade fair format, L.O.C.K, just a few days after announcing its creation.
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![]( "Karl-Heinz Müller to organise new Berlin trade show in January 2019")
Karl-Heinz Müller to organise new Berlin trade show in January 2019The co-founder of the Bread & Butter show will be back on the Berlin show scene in 2019 with a new event, LOCK, spawned from a section of B&B whose market positioning it will replicate.
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![]( "Playtime Berlin childrenswear trade show bows out")
Playtime Berlin childrenswear trade show bows outThe Berlin edition of the event dedicated to childrenswear, launched in July 2017 by Playtime Paris organiser Picaflor, did not meet with the expected success and has been discontinued.
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![]( "Zalando focused on simplifying customer experience to the max")
Zalando focused on simplifying customer experience to the maxAt the Bread && Butter B2C show in Berlin, the event’s owner and Europe’s number one fashion e-tailer Zalando talked about its strategies and priorities.
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![]( "Berlin’s Bread && Butter show a roaring success with visitors")
Berlin’s Bread && Butter show a roaring success with visitorsThe third edition of the Zalando-owned Bread && Butter show was attended by about 35,000 visitors, most of them youngsters who queued up patiently to buy products or listen to pop music.
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![]( "Bread && Butter show launches experiential new format targeting ‘Generation Next’")
Bread && Butter show launches experiential new format targeting ‘Generation Next’The Berlin trade show, now owned by Zalando, has introduced a revamped experiential format targeting the younger generations, which could potentially be exported to other cities too.
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![]( "Zalando’s outlet store strategy takes shape after new openings")
Zalando’s outlet store strategy takes shape after new openingsThe German fashion e-tailer opened two new outlet stores this summer, in Leipzig and Hamburg, making it now five branches for what is to be considered a strategic retail option for Zalando.
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![]( "Bread&Butter becomes Bread&&Butter as it cultivates its image as a fashion and music festival")
Bread&Butter becomes Bread&&Butter as it cultivates its image as a fashion and music festivalThe former professional trade fair, since transformed by Zalando into a hybrid event combining trade show with fashion and music festival, returns to Berlin for its third edition from 31st August to 2nd September.