The French label bought in 2018 by Chinese group Icicle is relaunching in Europe. It recently upgraded its website and dropped a new perfume, and has now revamped its long-established Champs-Elysées flagship in Paris.
Carven’s ex-creative director has launched his own shoes and sunglasses brand with Émilie Faure, a former journalist with Le Figaro. The first collection will be unveiled in October at Paris Fashion Week.
Paris may be dominated by giant boldface-name luxury fashion marques, but a key to keeping the City of Light at the top of the heap when it comes to fashion capitals is the ability to discover exciting new talent.
Capron, VP of Shanghai-based fashion group Icicle, is the new guest of the LuxurynsightXFashionNetwork podcast, talking about her vision for expanding Icicle in Europe, in this French-language episode.
Running 23 September to 1 October, the nine-day calendar announced for Paris Fashion Week on Friday promises new creative directors, big name brands and fresh talent, with highlights including Patou's relaunch by LVMH.
Chinese group Icicle – also the owner of Carven – has opened the first flagship store for the eponymous luxury label outside China, on avenue George V in Paris, proof of its ambitious international plans.