Coinciding with the launch of Desigual's start-up accelerator, FashionNetwork.com spoke to the Catalan label's CEO, Alberto Ojinaga, who explained the group’s new strategy centred on innovation and collaboration.
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164 published items with the word (s) or phrase DESIGUAL in News, Trends, Videos, Photo galleries, Agenda and sorted by "date descending".
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![]( "Desigual CEO: Collaboration is crucial to be competitive, distinctive")
Desigual CEO: Collaboration is crucial to be competitive, distinctive -
![]( "Desigual invests 1 million euros in launch of startup accelerator")
Desigual invests 1 million euros in launch of startup acceleratorThe company has become a pioneer in Spanish fashion with the launch of an accelerator in collaboration with Plug and Play. The programme could invest up to 15 million euros in projects over the next three years.
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![]( "Desigual’s Chief Strategy and Channels Officer Jordi Balsells leaves to join Barcelona FC")
Desigual’s Chief Strategy and Channels Officer Jordi Balsells leaves to join Barcelona FCJordi Balsells, director of strategy and channels at Desigual and a member of the Spanish label’s executive committee, is leaving the company to take charge of licensing and merchandising at the Catalan football club.
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![]( "Esteban Cortazar evokes his Miami youth in Desigual linkup")
Esteban Cortazar evokes his Miami youth in Desigual linkupEsteban Cortazar, who began his fashion career as a teenage wunderkind, returned to his pre-teen days in halcyon hipster days of nineties Miami for his new linkup with Spanish label Desigual that launches today.
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![]( "Esteban Cortázar designs summer collection for Desigual")
Esteban Cortázar designs summer collection for DesigualOn May 20, the Colombian designer and the Catalan label will launch a capsule collection inspired by summer, Miami and the '90s. Cortázar talked to FashionNetwork.com about his own and his eponymous label’s projects.
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![]( "Jordi Balsells of Desigual on the return of the “desire to buy”")
Jordi Balsells of Desigual on the return of the “desire to buy”FashionNetwork.com spoke to Desigual’s Jordi Balsells, channel strategy director, and David Sgreccia, geographies business director, about the group’s plans in Japan, its post-pandemic recovery and future projects.
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![]( "2020 was Desigual’s worst year ever")
2020 was Desigual’s worst year everFor the fifth consecutive financial year, Desigual has recorded a slump in revenue. In 2019, the label generated a turnover of €589 million, but in 2020 sales plummeted and the group’s losses increased to €83 million.
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![]( "Desigual to extend e-tail activity to 108 new markets, integrating franchisees")
Desigual to extend e-tail activity to 108 new markets, integrating franchiseesThe Catalan fashion label is upping its omni-channel game by launching a project to expand its e-shop, reaching 150 countries in 2021. Last year, 30% of Desigual's revenue was generated by the e-tail channel.
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![]( "Desigual faces up to pandemic with \"gradual\" adjustments for stores and staff")
Desigual faces up to pandemic with "gradual" adjustments for stores and staffThe brand has dismissed drastic changes in favour of plans seeking to adapt its workforce in order to minimise the impact on employees. CEO Alberto Ojinaga intends to "ensure the survival and stability of the company."
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![]( "'Covid-19 has accelerated all our projects for the future,' says Desigual's David Sgreccia")
'Covid-19 has accelerated all our projects for the future,' says Desigual's David SgrecciaAs the brand returns to its store opening plans following Covid-19, FashionNetwork.com spoke to David Sgreccia and Balázs Krizsanyik, the men driving the international expansion of the brand founded by Thomas Meyer.