The fast-growing UK-based athletic wear brand has announced that it will open its first U.S. distribution center in Rialto, California, in July 2021 – the next step in its ongoing expansion plans for North America.
The Gymshark brand is one of a handful of UK names that are growing fast by making the most of the gym-to-street power-trend. And with the business getting bigger and bigger it has now appointed a new product chief.
A quartet of key UK fashion names have topped a new global ranking for omnichannel marketing excellence. But many UK firms are still missing out on basic opportunities to optimise e-commerce, resulting in lost revenue.