High-end British department store Harvey Nichols will team up with online fashion retailer Farfetch to sell accessories and clothes through the platform as it looks to boost web sales, the companies said on Monday.
Luxury department store Harvey Nichols has seen rising conversion rates after putting an improved online merchandising strategy in place encouraging visitors to spend more time on its e-store and to explore it further.
The next London Fashion Week five-day season kicks off Friday morning; with a major drive to turns things ever more ecological; alongside a bittersweet farewell to the country’s most successful designer this century.
Selfridges had already told us that its Boxing Day clearance sale business was buoyant and at the weekend it said the Christmas season as a whole was better than ever with rising footfall and strong full-price sales.
L'Oréal's deal with David Beckham will see the debut of House 99, a 21-piece grooming line next month, with its Harvey Nichols debut showing that this is intended to be no flash-in-the-pan mass-market celebrity brand.