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While digital brands remain top of mind for consumers, it's the luxury sector that saw the most brand value growth in 2019, according to Interbrand's ranking of the Best Global Brands.
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20 published items with the word (s) or phrase Interbrand in News, Trends, Videos, Photo galleries, Agenda and sorted by "date descending".
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![]( "Gucci, Louis Vuitton, Chanel: Luxury sees most brand value growth in 2019")
Gucci, Louis Vuitton, Chanel: Luxury sees most brand value growth in 2019 -
![]( "Gucci, Vuitton, Chanel, Amazon are top fashion names in new Interbrand ranking")
Gucci, Vuitton, Chanel, Amazon are top fashion names in new Interbrand rankingLuxury’s strength was prominent in the latest Interbrand ranking of the Best Global Brands Thursday, but even the biggest names couldn’t rival digital when it came to the brands that are key for consumers.
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![]( "Cherokee's Hi-Tec launches outdoor crossover apparel line")
Cherokee's Hi-Tec launches outdoor crossover apparel lineCherokee Global Brands' footwear brand Hi-Tec is launching its first men's and women's apparel collection this fall, inspired by the performance features of the brand's forty-year old shoe business.
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![]( "Amazon, Adidas, Zara rise in Interbrand’s ranking of top brands")
Amazon, Adidas, Zara rise in Interbrand’s ranking of top brandsAmong the world's most powerful brands, Zara has caught up with H&M, Adidas has grown but is still overshadowed by Nike, and Louis Vuitton is the first luxury label ahead of Hermès.
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![]( "The Interbrand ranking: Amazon, Nike and Louis Vuitton among top 100 brands")
The Interbrand ranking: Amazon, Nike and Louis Vuitton among top 100 brandsOnce again the Interbrand ranking of the world's most valuable brands featured a strong presence of luxury labels, online retail specialists and apparel distribution giants.
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![]( "Nike, Vuitton and H&M among top 100 most valuable global brands")
Nike, Vuitton and H&M among top 100 most valuable global brandsThe 2015 Interbrand ranking of the most valuable brands features Apple, Google and Coca Cola in the top 3. Further down the list are Amazon (10), Nike (17), Louis Vuitton (20) and H&M (21).
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![]( "Prada needs to focus less on new shops and more on new handbags")
Prada needs to focus less on new shops and more on new handbagsIf in fashion, being late on a trend can be lethal, playing catch-up in terms of business strategy can be just as damaging.
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![]( "Brands: luxury, sport and fashion holding strong on the global ranking list")
Brands: luxury, sport and fashion holding strong on the global ranking listLouis Vuitton, H&M and Nike are holding strong on Interbrand's best global 100 brands ranking, with Hugo Boss making its entry at the end of the list.
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![]( "Adidas marketing push an uphill battle against \"cool\" Nike")
Adidas marketing push an uphill battle against "cool" NikeSportswear firm Adidas probably thought it had hit the marketing jackpot when Adidas-sponsored Germany beat Adidas-sponsored Argentina to win the Adidas-sponsored World Cup.
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![]( "Sustainable Development: Adidas and Zara rise in Interbrand’s rankings")
Sustainable Development: Adidas and Zara rise in Interbrand’s rankingsThis year, the German sports equipment company and the Spanish apparel giant are among the companies that have rose the most in Interbrand’s Best Global Green Brands rankings, which also includes L'Oréal, Nike, H&M, A...