The great outdoors are a magnet for space-starved urbanites. As outdoor wear is increasingly directional, FashionNetwork.com explored the OutDoor show to verify if mountain apparel brands are profiting from this trend.
Opening on 9 July in Manchester will be the first unified edition of Outdoor Trade Show and the Kendal Outdoor Retail Show, with a line-up of exhibitors that includes Birkenstock, Puma, Kathmandu and Regatta.
The sport industry's leading trade show ended on February 6 with an attendance figure slightly below 2018’s, though the event’s international appeal is still strong as it awaits its first summer edition.
Rolf Schmid, who has been CEO of Mammut Sports Group for over 15 years, is leaving his role to pursue new opportunities outside the company. The Conzzeta brand has already begun the search for a successor.