Pucci has not had a creative director for the past year, and its future direction remains somewhat vague, but it does have an innovative new ad campaign, teasing millennial vanity in a curious role reversal.
To celebrate the 10th anniversary of his label, Massimo Giorgetti presented a punchy collection at Milan Fashion Week on Saturday, reinterpreting the brand's classics, while also moving towards a more couture aesthetic.
Massimo Giorgetti will return to Pitti Uomo to celebrate MSGM’s 10th anniversary with a Florence show, June 13. The designer reveals the key to his success, projects, and how he sees fashion today to FashionNetwork.com.
The Italian ready-to-wear label headed by Massimo Giorgetti is expanding its range with a line of underwear for men and for women, starring Leonardo Tano, the son of Rocco Siffredi, as the face of the campaign.
MSGM designer Massimo Giorgetti sent out a beautifully put-together collection in Milan on Sunday, combining quality, creativity and striking imagery with an exuberant graphic conception built around auto racing.