Prada, Givenchy, and Marine Serre are just some of the labels that will be available on this new luxury platform aimed at African consumers, alongside local labels such as Rich Mnisi, AAKS, and Imad Eduso.
The B2B e-commerce platform has announced that it has raised $45 million in a funding round led by Brighton Park Capital and Imaginary Ventures, the venture capital fund co-founded by Net-A-Porter’s Natalie Massenet.
Net-A-Porter has officially launched in the Middle East with a localised platform for the region in Arabic and English. It’s also available as a website and a mobile app. It's been fully customised to meet local needs.